GBHEM Maintain Website Traffic With Team Augmentation

The initial engagement focused on a large Drupal website that was experiencing myriad performance and security issues. They had six sub-sites and/or micro-sites that needed to be folded into the main GBHEM.org domain. Several other sites that serve the audience were not meant to be part of the GBHEM domain, but they did need similar security and maintenance.

Since that initial Drupal audit, we’ve taken over the security, maintenance, hosting, and support for the GBHEM website and a fleet of non-integrated websites that serve the GBHEM audience, and we provide an ongoing Team Augmentation service with GBHEM to support their Marketing, Communications, and Technology departments.

Because GBHEM needed their main website and the reduced fleet of related websites to be stable, secure, and easily updated, WordPress sites were the perfect choice. GBHEM can now make updates as they see fit, and when they need help, our team steps in to act as part of the GBHEM team with zero downtime. Speaking of downtime, Plan Left hosting services make sure their websites are always up, always secure, and always maintained.

The global arm of the Higher Education and Ministry for the United Methodist Church came to Plan Left with a large Drupal site that was failing due to several performance and security issues. A thorough audit soon revealed a fleet of sites that serve the GBHEM audience that also needed attention, as well as several sub-sites and micro-sites that needed to be folded into the GBHEM’s primary domain.

Plan Left supported the enterprise-level organization with technological expertise and implementation, acting as an in-house technology team for implementing new features, integrations, and website improvements. We provided SEO support and implementation for all website performance concerns, including on-page conversion rate optimization, accessibility best practices, End-of-Year traffic reporting and continuous on-and-offsite SEO implementation.

We improved their content strategy and audience reach by integrating several sub-sites or micro-sites into the fold of the main GBHEM.org domain, which reduced the number of websites in the fleet. A small number of remaining websites also required content strategy assistance. On-premises GBHEM staff worked directly with stakeholders to identify key messaging and outcomes while Plan Left helped outline key performance indicators, user journeys, and traffic redirection plans.